• Portfolio
    • Albert Einstein Chair
    • Txt Msg Baby Blanket
    • SVA/BBC Design Documentary Film Festival
    • Arrivederci, Roma
    • Imperfections Make Life More Interesting
    • Post-Op Departure Pack
    • Ross MacDonald Lecture Poster
    • Leftover Coasters
    • Biological Clock
    • Logo Design
    • Condom Package Design
    • Ovutura
  • Contact
  • About Me
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  • Albert Einstein Chair
    Albert Einstein was an intensely curious and rebellious child. Rather than sit in a chair as told, Einstein would have questioned the chair’s function and tried to improve it – in this case, flipping it over so he could lie back, rest his feet, look at the stars, and ponder the universe.
    Furniture Design, Product Design
    2012
  • Txt Msg Baby Blanket
    As text and instant message become dominant forms of communication, the English language is being altered and abbreviated for the sake of time and cost. Although text message language (or "textese") can be convenient, it can also be quite harmful to the vocabulary, grammar, and even thinking skills of young children; kids today are learning the abbreviations of words before they learn the words themselves. By embroidering this on-the-go shorthand into the slow, deliberate medium of a baby quilt, I hope to address the potential effects of text message language on future generations of children.

    (Translated in English: "You are too cute for words. Laugh out loud. Smile. Kisses and hugs")
    Fashion, Product Design, Textile Design
    2012
  • SVA/BBC Design Documentary Film Festival
    Logo and banner design for the SVA/BBC Design Documentary Film Festival
    Branding, Graphic Design, Typography
    2012
  • Arrivederci, Roma
    This video tells the story of how my paternal grandparents met and began a new life in Italy – and eventually New York – after surviving the Holocaust. Despite her advanced dementia, my grandmother, Frieda, who is now 89, still has an uncanny memory for the music she once loved. If you listen closely, you can hear her humming in the background.
    Animation, Motion Graphics, Typography
    2012
  • Imperfections Make Life More Interesting
    Stefan Sagmeister asked us to create a project based on something we've learned in our lives so far. Through the years, it's become clear to me that imperfections make life more interesting – not only in terms of ourselves and our bodies, but also when it comes to the creative process and our overall life course. I created this stop motion video, using only hair on the shower wall, to express this idea.
    Video Arts, Illustration, Typography
    2012
  • Post-Op Departure Pack
    In light of the often cold and impersonal hospital experience these days, I chose to touch the hearts of patients recovering after orthopedic surgeries. I created personalized hospital "departure packs" to provide patients with comfort and security in the days after the operation; in addition, the packs included clear, uncomplicated instructions for continued care at home. The design is intended to hark back to the romantic days of medicine in the 1950s, and bring some of that warmth back into today's hospitals.
    Design, Graphic Design, Packaging
    2011
  • Ross MacDonald Lecture Poster
    Poster design for Ross MacDonald lecture at SVA.
    Graphic Design, Design, Typography
    2011
  • Leftover Coasters
    Pooper scooper redesign
    Design, Graphic Design, Product Design
    2011
  • Biological Clock
    This project examines the physical and personal life cycle of the female as prescribed by traditional social norms—from puberty to sex, love, marriage, and motherhood. Made from a working clock, its hand follows a timeline of personal milestones that many women feel they must achieve on a particular schedule.
    Graphic Design, Product Design
    2011
  • Logo Design
    Logo design for a New York City-based catering company specializing in New American cuisine.
    Graphic Design
    2011
  • Condom Package Design
    This design was a top ten finalist in the 2010 NYC Condom Package Design Contest.
    Graphic Design
    2011
  • Ovutura
    Ovutura is a display typeface whose letterforms are inspired by the lyrical shapes in the female reproductive system – particularly those of the ovaries and Fallopian tubes.
    Graphic Design, Typography
    2011
All works © Jennifer Rozbruch 2012.
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